BUSINESS BRANDING TOOLKIT | Customer Attraction & Retention. With the help of this course you can How To Make Your Brand Stick and Attract The Right Customers.
This course was created by Genesis Onomiwo. It was rated 4.7 out of 5 by approx 8530 ratings. There are approx 35064 users enrolled with this course, so don’t wait to download yours now. This course also includes 41 mins on-demand video, Full lifetime access, Access on mobile and TV, Assignments & Certificate of Completion.
What Will You Learn?
Ability to create a brand that sticks, attracts and keeps the right customers
How to develop a mission statement that shows your reason for existence
Why you should place your customers first
How to get your brand positioning right
How to identify and avoid common brand positioning errors
Tactics to ensure your brand identity stays intact
Ability to come up with a winning slogan and lessons from the best
Why and how to carry your staff along
The importance of maintaining a consistent brand and how to do so
Why and how to diversify your marketing, PR and media
Many businesses (both in the products and services category) are
ignored or forgotten in possible usage situations because they are
either unknown or simply perceived as weak brands. The owners of these
businesses have not put enough effort into how their prospects will think of
their brand, when they would think of it, where they would think of it, and how
often they would think of it.
And since the extent to which a business is remembered and
patronized by customers is often determined by how well it is known, perceived
and trusted as a brand, I decided to create this course.
The Business Branding Toolkit course will help you as
an entrepreneur, business leader or manager to understand
the concept of branding as it applies to business growth and profitability,
how you can use branding to properly position
your business to be able to attract the right customers, and how
you can sustain the resulting goodwill.
As a seasoned brand visibility specialist and expert in brand
strategy development, advertising, idea generation, creative writing
(copywriting and content development), business strategy development and
marketing (offline and online), I have put together this course from a backdrop
of my experience working with top brands.
I’ve worked on different international brands like Kellogg’s, Pringles, Wrigley, Johnnie Walker,
Lipton, Infinix, MTN, and some national brands like Sterling Bank, Interswitch,
Globe Motors, Konga, Wakanow, Bayelsa State, Quickteller, Minimee Chinchin,
Royco and others.